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Arab Franchise World
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OPEN AND FREQUENT COMMUNICATION:
Successful Franchise Systems Thrive On It
Arab Franchise Association's members believe that franchising is a unique form of business relationship. Nowhere else in the world does there exist a business relationship that embodies such a significant degree of mutual interdependence. Arab Franchise Association members believe that to be successful, this unique relationship requires continual and effective communication between franchisees and franchisors.
Arab Franchise Association's members recognize that misunderstanding and loss of trust and consensus on the direction of a franchise system can develop when franchisors and franchisees fail to communicate effectively. Effective communication requires openness, candor, and trust and is an integral component of a successful franchise system. Effective communication is an essential predicate for consensus and collaboration, the resolution of differences, progress, and innovation.
To foster franchising as a unique and enormously successful relationship, Arab Franchise Association's members commit to establishing and maintaining programs that promote effective communication within franchise systems. These programs should be widely publicized within systems, available to all members of the franchise system and should facilitate frequent dialogue within franchise systems. Arab Franchise Association members are encouraged to also utilize the Arab Franchise Association Ombudsman to assist in enhancing communication and collaboration about issues affecting the franchise system.
Arab Franchise Association
Friday, 19 Jul 2019 20:45
 
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Sep 2011 - AFA announces officially its headquarters being Beirut


Feb 2011 - Jordan


Horeca 2011 - Beirut
Horeca 2011 - KSA

Sep 2011 - Arab Investment Conference for Banking, Industry, Tourism and Real Estate


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